NCM Lead Report

Lexus of Chattanooga — 20-Group Composite Internet Lead Processor

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1. LeadView PDF — Lexus Corporate

Export from Lexus LeadView. Sale = Delivered. Lost Sale shows competing dealer.

2. Store Summary CSV — Drive Centric

Store Summary export. Gives New vs Used split and flags dirty Other records.

3. Source Description CSV — Drive Centric

Source/Description Performance export. Used for internet lead category counts.

Lost Sales — Competitor Breakdown
Lost Sales by Source
Lead SourceLost To
Data Quality
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